SalesStar

Free template for B2B leaders

Your Entire Sales Strategy.
On One Page.

The SalesStar Sales Plan is the free one-page template 600+ B2B companies use to reverse-engineer revenue goals into weekly activity, lock down target markets, and agree the 90-day priorities that actually move the needle. Fill it out in 20 minutes. See your gaps today.

Download the Sales Plan (Free) No credit card. Instant download. Editable template.
SalesStar Sales Plan — one-page template preview

Used by B2B leaders across Australia & New Zealand

Bulbeck Group HotSpring Medi

Without a plan on paper

Every sales conversation is a guess.

Most B2B sales teams don't have a written plan. They have a revenue target, a CRM, and a team of people doing their best with five different versions of "how we sell". Here's what that costs you.

Revenue swings you can't explain

Good quarter, bad quarter, good quarter. When the number isn't reverse-engineered from weekly leading activity, you're flying blind — and you can't tell a team how many exploration meetings is "enough".

Five people, five ways of selling

Every rep positions the company differently, chases different markets, and qualifies on vibes. New hires take forever to ramp because there's nothing written down to ramp them on.

You're still the rainmaker

You're running the business AND closing every major deal, because your team doesn't have the messaging, the process, or the accountability to do it without you. The company can't scale past you.

90% of B2B companies don't have a documented sales plan. The ones that do see 15–18% revenue growth from process alone.

From our founder

Watch Paul walk you through the One-Page Sales Plan

Paul O'Donohue and Alex Chan (Head of Learning & Development) walk through the key components of the plan — your 2-year sales goals, leading KPIs, target market, strategic messaging, and 90-day plan. Watch first, then download and fill yours out.

600+ businesses coached • $1B+ in client revenue • 3x ROI guarantee

Get Your Sales Plan

What's on the page

Four sections. One page. 20 minutes to fill out.

This is the same template our coaches walk every new client through in their first session. You fill out one box at a time and by the end, you'll see exactly where your sales strategy has holes.

01

Strategic Growth Intent + 2-Year Sales Goals

Revenue targets for the last 12 months, next 12, next 24, and next quarter — reverse-engineered from forward orders, recurring business, churn, and farming. The math that tells you what "new sales" really needs to be.

02

Leading Activity

Deals required → proposals → exploration meetings → prospecting calls → account management calls. Broken down by yearly, monthly, weekly, and conversion ratios. This is where most CEOs find the gap in their plan.

03

90-Day Strategic Priorities

The five things that actually move the needle this quarter — with an owner and a date next to each one. Not 30 priorities. Five. With accountability.

04

Target Markets + Positioning

Up to three target markets, each with target audience, problems you solve, gains you provide, positioning statements, UVPs, and USPs. The language your whole team uses to sell consistently.

Download the Template Now

Includes a worked example so you're not staring at a blank page.

How it works

Three steps. Twenty minutes. Total clarity.

1

Drop your email

Fill in the short form below. No credit card. No scheduling a call to get access. We send the editable template straight to your inbox.

2

Fill it out

20 minutes. One section at a time. The worked example shows exactly what each box looks like when it's done well, so you're never staring at a blank page.

3

See the gaps

The template forces the math. You'll know within the hour whether your leading activity actually hits your revenue goal — and exactly which priority to fix first.

Proven Results

The same framework that delivered these numbers.

600+
Businesses Coached
$1B+
In Client Revenue
37%
Avg Annual Growth
3x
ROI Guarantee
20-30% growth YoY

Hot Spring Spas

Manufacturing — New Zealand

"We've managed to increase our gross profit percentage and increase our sales price."

Closing ratio 2x

NC Equipment

Equipment — New Zealand

"My personal closing ratio nearly doubled over the last six months."

Team closing deals

Arborgreen

Australia / New Zealand

"Our customer service rep closed a $98,000 deal herself."

Free Download

Get the SalesStar Sales Plan

Drop your details and we'll email you the editable template + worked example within 2 minutes. No credit card. No sales call. Just the plan.

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Already know you want help?

The next step: Blueprint to Scale

If you'd rather have a senior SalesStar coach walk you through your plan, their audits, and the one thing to fix first — book a free Blueprint to Scale session below. No pitch. No commitment. Just clarity.

1

Sign up for your slot

Pick a time below that works for you and a senior coach.

2

Complete the audits

A short set of audits on your process, team and pipeline before the session.

3

Attend & take action

Your coach walks you through the root cause + one thing to do this week.

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This may take a few seconds

No pitch. No commitment. Just clarity.

Common questions

What's actually on the plan?
One page, four sections. Strategic Growth Intent and 2-year sales goals on the top left. Leading activity (deals, proposals, meetings, calls — yearly, monthly, weekly, conversion ratios) in the middle. 90-day strategic priorities with owners and dates on the bottom. Target markets with problems, gains, positioning, UVPs and USPs down the right side.
How long does it take to fill out?
Around 20 minutes if you know your numbers, a bit longer if you have to dig them up. The point isn't perfection — it's seeing the gaps. By the end you'll know which box on the page is the weakest, and that's where you start.
Is it really free? What's the catch?
No catch. No credit card. We give it away because the CEOs who fill it out and see the gaps often want help closing them — and that's where we come in. If you don't, the template is yours to keep. No one will chase you.
Do I get an example or just a blank template?
Both. You get the blank template plus a fully worked example (AlphaCorp Limited, a made-up B2B business), so you can see exactly what each section looks like when it's filled in with real numbers.
What if I want help filling it out?
Book a Blueprint to Scale session above. A senior SalesStar coach will walk through the plan with you, run the audits, and point to the one thing you should fix first. Free. 15 minutes. No pitch.

One template. One page. The plan you've been missing.

Join 600+ B2B leaders who've used the SalesStar Sales Plan to map their strategy, see their gaps, and grow 37% a year on average.

Download the Sales Plan (Free)
PO

Paul O'Donohue

Founder & CEO, SalesStar